The jury is still out on this one. Some people say that men and women respond differently to different techniques, while others claim that the only thing that matters is finding what works for you as an individual.
There are some techniques that seem to work better on men than women, and vice versa. For example, many people believe that women respond better to softer, more gentle touches, while men might prefer a firmer touch. However, there are plenty of exceptions to this rule – so it’s really up to you to experiment and see what works best for you.